Download e-book for kindle: 21st Century Fmcg Consumer Marketing: Creating Customer by Manal Haddad

By Manal Haddad

an efficient business plan is helping in aligning corporation ambitions to its recommendations, increase performance and perk-up revenues and sales. The evolving nature of buyer wishes and specifications within the FMCG signifies that businesses this present day need to thoroughly overhaul their present advertising and marketing thoughts and make it appropriate to the present instances.

This ebook will offer targeted perception into the contemplating ultra-modern shoppers in the direction of FMCG items. The booklet will spotlight the paradigm shift in purchaser attitude that has created demanding situations and possibilities for the twenty first century businesses. primary matters, hazards, and demanding situations can be appeared into to supply solutions to the 3 magical questions: what is replaced? the best way to Adapt? and what is Next?

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21st Century Fmcg Consumer Marketing: Creating Customer Value By Putting Consumers At the Heart of Fmcg Marketing Strategy by Manal Haddad


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